Digital Marketing Operations Manager at Worksoft – Full-Time Career Opportunity (2025) Full Time

1. Job Overview

Worksoft is hiring a Digital Marketing Operations Manager for a full-time, remote position based in the United States. This role is ideal for experienced B2B marketers who specialize in marketing systems, automation, data integrity, and execution. The position plays a mission-critical role in scaling marketing operations and driving measurable revenue impact.

2. Company Introduction 

Worksoft is a globally recognized software development company that helps enterprises deliver flawless business applications through intelligent automation and continuous testing. Trusted by leading organizations worldwide, Worksoft provides a no-code platform that enables business and IT teams to discover, document, test, and automate end-to-end business processes across complex enterprise systems such as SAP, Oracle, and other ERP environments.

The company is widely regarded as the gold standard for SAP automated testing, supporting Agile, DevOps, and SAFe methodologies. Worksoft’s solutions help organizations accelerate digital transformation while maintaining operational resilience and software quality. With a strong focus on innovation, collaboration, and inclusivity, Worksoft empowers its teams to solve complex problems, continuously learn, and make a meaningful impact on customers and industries worldwide.

3. Job Details Table 

4. Salary, Benefits & Allowances 

The Digital Marketing Operations Manager role at Worksoft offers a competitive annual salary ranging from $90,000 to $110,000 per year, along with a 10% performance-based annual bonus. Employees also receive a comprehensive benefits package designed to support long-term financial security, health, and work-life balance.

Benefits include employer-sponsored medical, dental, and vision insurance, HSA contributions, life and disability insurance, and a 401(k) retirement plan with a 100% employer match up to 4%. Additional perks include flexible PTO, paid holidays, and a Summer Hours program featuring half-day Fridays during the summer months.

5. Job Responsibilities

• Maintain and optimize the corporate website and landing pages with strong SEO, accessibility, and QA standards

• Build, launch, and manage HubSpot campaigns with accurate tracking and segmentation

• Create and manage digital assets including landing pages, event pages, and gated content

• Oversee daily execution of corporate social media channels and performance reporting

• Manage and troubleshoot HubSpot and related marketing technology systems

• Partner with Sales and Marketing Ops teams to optimize the lead lifecycle

• Ensure SLA discipline across MQL, SAL, and SQL stages

• Maintain high-quality marketing data through enrichment and governance

• Build dashboards and deliver funnel, attribution, and performance insights

• Plan and operationalize webinars and virtual events end-to-end

• Improve workflows, reduce friction, and scale marketing operations

• Manage marketing request intake, prioritization, and SLA tracking

6. Required Education & Skills

• Bachelor’s degree in Marketing, Business, or a related field

• Minimum 5 years of experience in marketing operations or digital marketing

• Advanced hands-on experience with HubSpot or similar platforms

• Strong understanding of marketing funnels, attribution, and lifecycle stages

• Experience integrating Salesforce with marketing automation tools

• Proven analytical and reporting skills

• Experience managing corporate social media platforms

• Strong project management and quality assurance discipline

• Excellent written and verbal communication skills

7. How to Apply (Step-by-Step)

1. Visit the official Worksoft job listing on LinkedIn

2. Review the job description and confirm qualification alignment

3. Prepare an updated resume highlighting marketing operations experience

4. Ensure HubSpot, Salesforce, and B2B SaaS experience is clearly mentioned

5. Submit your application directly through LinkedIn

6. Monitor email for interview or screening communication

7. Prepare examples of dashboards, workflows, and campaign execution

8. Selection Process 

The selection process for the Digital Marketing Operations Manager role at Worksoft typically begins with an initial resume screening to assess technical alignment and experience. Shortlisted candidates may be invited to a recruiter or hiring manager call to discuss their background, marketing systems expertise, and operational mindset. Subsequent interview rounds may include discussions with cross-functional stakeholders from marketing, sales, and operations. Candidates may also be asked to explain real-world use cases involving HubSpot workflows, reporting dashboards, and campaign execution. Final selection is based on technical competence, cultural alignment, and problem-solving ability.

9. Expected Interview Questions 

1. How have you optimized HubSpot workflows in a B2B SaaS environment?

2. Can you explain your approach to maintaining marketing data quality?

3. How do you align marketing operations with sales lifecycle stages?

4. What dashboards have you built to track funnel performance?

5. How do you manage cross-team marketing requests and priorities?

6. Describe a system or workflow you built from scratch

7. How do you ensure flawless execution across multiple campaigns?

10. Tips to Get Selected

To improve your chances of selection, focus on demonstrating hands-on expertise with HubSpot, Salesforce, and B2B marketing operations. Highlight measurable results such as pipeline contribution, improved conversion rates, or operational efficiencies you introduced. Show that you are detail-oriented, process-driven, and proactive in solving system challenges. Emphasize your ability to collaborate across marketing, sales, and operations teams. Preparing real examples of dashboards, workflows, and automation projects will significantly strengthen your candidacy.

11. Frequently Asked Questions

Q1: Is this a fully remote role?
Yes, the position is remote within the United States.

Q2: Is the salary paid yearly or hourly?
The salary is paid per year.

Q3: Is HubSpot experience mandatory?
Yes, strong hands-on HubSpot experience is required.

Q4: Is this a B2B or B2C role?
This is a B2B enterprise software role.

Q5: Does Worksoft offer bonuses?
Yes, a 10% annual bonus is included.

Q6: Are international applicants eligible?
Applicants are welcome worldwide, but the role is US-remote.

Q7: Who does this role report to?
The role reports to the VP of Growth and Product Marketing.

12. Final Conclusion 

The Digital Marketing Operations Manager at Worksoft is a high-impact, full-time remote opportunity for experienced marketing professionals who thrive on systems, automation, and precision. With competitive annual pay, strong benefits, and enterprise-level exposure, this role offers long-term growth in a fast-scaling SaaS environment.

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